The full lineup
Four core channels, one senior crew. Everything we make is built to run across your feeds, your show and your ads, so nothing gets lost in a hand-off.
Digital Creation
Video, photo, motion and design, shot and cut for every screen size. We plan content in monthly batches, so you always have something good ready to post or run.
- ▸ Short-form video for Reels, TikTok and Shorts
- ▸ Brand and product photography
- ▸ Motion graphics and animated ads
- ▸ Graphic design for social, web and print
- ▸ Ad creative built for testing
- ▸ Content batches planned every month
Podcasting
From the first episode idea to the hundredth upload. We run the production side, so you can stay on mic. Branded shows for companies, or full support for independent hosts.
- ▸ Show concept, format and naming
- ▸ Cover art, intro and audio branding
- ▸ Recording setup and gear list
- ▸ Audio and video editing
- ▸ Vertical clips cut for social
- ▸ Distribution to Spotify, Apple and YouTube
Campaigns on the platforms where your people actually hang out, built from the creative we make and tracked to real outcomes: leads, bookings, sign-ups, donations and sales.
- ▸ Google Search, YouTube and Performance Max
- ▸ Reddit community targeting
- ▸ Meta ads across Facebook and Instagram
- ▸ TikTok ads
- ▸ Market-by-market structure for multi-location brands
- ▸ Conversion tracking set up and cleaned up
Paid Media
Also on the dial
The behind-the-scenes work that keeps the main channels pulling their weight.
Strategy & positioning
Clear positioning, messaging and a plan that's easy to follow, made by the same person who makes the content and runs the ads.
Website, SEO & AI search
Landing pages, site fixes and technical SEO, plus AEO and GEO so you show up when people ask AI tools for a recommendation.
Email marketing
Newsletters and automated flows that sound like your brand, not a template. Built to turn followers and listeners into customers.
Reporting you can use
Straightforward reporting at the brand and market level: what's working, what's not and what to do next.
Who we work with
Veterinary & pet care
Clinics and pet care brands. Content and ads that earn trust with pet owners and keep the appointment book full.
Franchise & multi-location
Brand-level strategy, creative that still feels local, and ad control market by market. The person who builds the plan runs it every month.
Nonprofits & mission-driven brands
Storytelling and campaigns for organizations doing meaningful work. It's where the "for good" comes from.
Creators & podcasters
Hosts and creators who want production, packaging and growth without hiring a whole team.
Questions we get a lot
The short answers. The long ones happen on a call.
What does Consumed for Good do?
We're a media company for brands and creators. We make content (video, photo, motion and design), run social media, produce podcasts and manage paid ads on Google, Reddit, Meta and TikTok. Everything is built to work together, so the content we make is the content that runs in your feeds, your show and your ads.
Do you work with brands, creators or both?
Both. We work with veterinary and pet care brands, franchise and multi-location businesses, nonprofits and mission-driven brands, plus independent creators and podcasters who want production and growth help without hiring a whole team.
Which ad platforms do you manage?
Google (Search, YouTube and Performance Max), Meta (Facebook and Instagram), TikTok and Reddit. We set up and clean up conversion tracking so every campaign is measured against real outcomes like leads, bookings, sign-ups, donations and sales.
Can you help my business show up in ChatGPT and AI search?
Yes. Alongside classic SEO we do AEO (answer engine optimization) and GEO (generative engine optimization): structuring your site and content so AI tools like ChatGPT, Gemini and Google's AI Overviews understand who you are and recommend you. Strong E-E-A-T signals (experience, expertise, authority and trust) are a big part of it.
What does podcast production include?
As much or as little as you need: show concept and naming, cover art and audio branding, a recording setup and gear list, audio and video editing, vertical clips for social, and distribution to Spotify, Apple Podcasts and YouTube. We handle production so you can stay on mic.
Who actually does the work?
We do. Billy Swain plans the strategy and gets hands-on inside the platforms, making the content and running the ads himself. Emily Matthews keeps projects, timelines and logistics on track. There's no junior handoff after the sales call.
Do I have to sign up for every service?
No. Most clients start with one channel, like short-form video or paid ads, and add more once it's working. We'll tell you where we'd start on our first call.
How do we get started?
Book a call. It's a relaxed fit-and-strategy chat about your goals, what you're making now and where content, social, a podcast or ads would move the needle. You'll leave with a clear first step, whether or not we work together.
We'll tell you where we'd start
Most clients start with one channel and add more once it's working. Book a call and we'll map out the first move.
Book a call
Strategy, calendars, posting and community management, handled by people who actually know your brand. Your feeds stay on, even when you're busy running the business.
Social Media